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Sales Analyst - Loblaw
Job Posting Category: Experienced Professionals (1+ years)
Career Level: Experienced (Non-Manager)
Industry: Packaged Goods
Job Category: Sales,Analyst
Years Experience: 2-4 Years
Job Type: Full-time
Posting Date: March 08, 2019
Job Location:

Mississauga, ON
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Job Description

Conagra Brands has the most energized, highest-impact culture in food. Our people persistently challenge and disrupt marketplace/business conventions and we are respected for our great brands, great food, great margins and consistent results. Conagra Brands, be part of building something BIG.

Position summary:

  • Maintains data and reporting to support sales function including Team Daily Sales Report and Team Profit Template, and Team Ad Grids
  • Gathers data through multiple sources to create reports on Speed to Shelf, Display initiatives, negotiated cases , provide insights to drive Mega Brand Sales and efficiency in Retail
  • Creates and runs reports utilizing advanced Excel skills to perform complex analytics that drive insights and actionable items. Resolves outstanding issues with little or no guidance.
  • To provide key analytical support to the Senior Business Development Manager and Business Development Manager to ensure delivery against their key business metrics
  • Analyze data resulting insights to support category growth for accounts within the customer portfolio
  • Identify baseline/display opportunities, conducting post-analysis of activities and sharing best practices across the team


Retail Execution:

  • Work with BDM’s to ensure accurate and timely communication of period planners
  • Lead execution behind all innovation launches (sell sheet, distribution results, POG implementation etc.,)
  • Develop strong relationships with banner champions & regional District Sales Manager to gather feedback on execution gaps and action as needed
  • Work with customer team to confirm timing of key retail communication and cascade to retail team to maximize sales opportunities against key activity
  • Review pricing across all ConAgra & competitive brands to identify key gaps within the banners and regional market
  • Utilizes syndicated data and appropriate tools to identify trends in market share and distribution to drive the business
  • Spend 1-4 days per month in the field with territory managers, business development managers, customer, etc., to help facilitate execution against key priorities
  • Leads the analytical efforts for the team, providing development and training for the sales analysts to strengthen their skill sets.
  • Seen as field expert with corporate team. May assist corporate team/departments with higher level data gathering or problem solving


  • Provide detailed ongoing analysis on baseline and promoted volume leveraging monthly Nielsen reports / Precima
  • Work with Precima/Nielsen to summarize sell through results on prior promotions to identify volume trends on key promotions
  • Manage all display ready pallet and pre-pack forecasts to ensure 100% sell through of customer commitments & on-time delivery
  • Attend bi-weekly Business Development Manager meetings to ensure better understand competitive activity and sales impact on past / future promotions
  • Work with Business Development Manager to ensure accurate reporting / explanations for monthly consensus meetings
  • Create and update complex reports using raw data

Sales Finance:

  • Maintain Trade Pro and ensure changes to deals and forecasts are entered into the system on a timely fashion
  • Maintain customer master pricing grid and work with BDMs to update for new product launches
  • Work with A/R to ensure timely resolution of deductions / issues
  • Provide timely updates to Demand Planning / Sales Finance on major changes to forecast
  • Work with Customer Service to resolve pricing discrepancies

Business Management:

  • Work with Sales Finance to update monthly reviews and cascade to other regions
  • Ensure all internal trackers / templates are complete and 100% accurate
  • Build relationship with key customer contacts to ensure package graphics are up-to-date / accurate listing database
  • Work with category management team to streamline all customer presentation decks to ensure they are “customer ready”
  • Provide “back-up” support during Business Development Manager vacations
  • Develop and maintain regional scorecard for store banner to ensure growth against warehouse investment
  • Support role in preparation and delivery of face to face customer presentations with merchandising & buyer group

Qualifications, Education & Experience

  • Minimum of 2-3 years of experience as a retail sales representative, sales analystand or category analyst
  • University Degree, preferably in business administration, Finance or related field
  • Strong technical, report running and analytical abilities
  • Strong attention to detail and accuracy of data entry
  • Proficient in Excel
  • Strong verbal and written communication
  • Ability to work in a matrix organization, work with multiple internal partners to discuss and prioritize work initiatives

Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, or any other protected factor. ConAgra Foods is committed to working with and providing accommodation to individuals with disabilities. If you need special assistance or an accommodation while seeking employment, please e-mail We will make a determination on your request for accommodation on a case-by-case basis.

À titre d'employeur souscrivant au principe de l'égalité d'accès à l'emploi, Conagra Brands considère les postulants qualifiés pour les offres d'emplois sans égard à la race, la couleur, les croyances religieuses, l'origine, le sexe, l'orientation sexuelle, l'identité de genre, la langue parlée, l'âge, le handicap ou tout autre facteur discriminatoire. Conagra Brands s'engage à travailler et offrir des accommodements aux individus ayant des handicaps. Si vous avez besoin d'assistance ou si vous avez des besoins spécifiques pour votre emploi, vous pouvez transmettre votre demande par courriel à Nous prendrons en considération votre demande d'accommodement au cas-par-cas.


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