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Oreo plays off Olympic news with real-time strategy | Marketing Mag

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in February
February 11, 2014 | Vanessa Milne with files from Russ Martin

Oreo is leveraging its real-time marketing know-how, and a little good fortune, to show its support for Canada’s Olympic athletes during the Sochi Winter Olympics.


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