Professionals
Find out about job opportunities and connect with CPG colleagues & contacts.
Join Today... It's free!
Already a member?
Employers
Find CPG talent in one easy place. Post jobs, create a company profile and more.
Already a member?
LOGIN / REGISTER
Join Today... It's free!
Already a member?

Follow Us on LinkedIn Follow Us on Twitter Become a Fan on Facebook
Please Login to Continue:
News Options

Latest News

Category Subscriptions

Story Subscriptions

Categories

Advertising / Promotions / PR (2096)

Brand / Product Marketing (791)

Career Development (1755)

Category Management (8)

Company News (1871)

Financial / Trade Spend (21)

Food / Product Development (1608)

Foodservice (41)

HR / Recruiting (3601)

Industry Events (369)

Market Research (1182)

Retail (4235)

Sales / Customer Development (157)

Senior Leadership (1231)

Shopper / Trade Marketing (114)

Supply Chain / Logistics (200)

Oreo plays off Olympic news with real-time strategy | Marketing Mag

Post Response | Subscribe to Story

Displaying Stories 1 - 1 of 1.
first | previous | 1 | next | last

CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in February
February 11, 2014 | Vanessa Milne with files from Russ Martin

Oreo is leveraging its real-time marketing know-how, and a little good fortune, to show its support for Canada’s Olympic athletes during the Sochi Winter Olympics.

http://www.marketingmag.ca/news/marketer-news/oreo-plays-off-olympic-news-with-real-time-strategy-100621


 

Post Response