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Lay's 'Do Us a Flavour' contest is back after blockbuster debut | Marketing Mag

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in February
February 25, 2014 | Rebecca Harris

ay’s has launched its 2014 edition of “Do Us Flavour,” a contest that invites Canadians to submit their ideas for a new chip flavour. The winner will receive $50,000 plus 1% of sales of their winning creation.

http://www.marketingmag.ca/news/marketer-news/lay%E2%80%99s-%E2%80%9Cdo-us-a-flavour%E2%80%9D-contest-is-back-after-blockbuster-debut-101903
 

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