Find out about job opportunities and connect with CPG colleagues & contacts.
Join Today... It's free!
Already a member?
Find CPG talent in one easy place. Post jobs, create a company profile and more.
Already a member?
Join Today... It's free!
Already a member?
Please Login to Continue:

CoolWay embraces being guilt-free | Strategy Online

Post Response | Subscribe to Story

Displaying Stories 1 - 1 of 1.
first | previous | 1 | next | last

CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in July
By Justin Dallaire

Being first to market was an important part of CoolWay’s strategy when it hit shelves in March, having rebranded from CoolWhey to offer Canadians a low-calorie, high-protein ice cream option that appealed to more than the workout crowd.

Post Response