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Cola-Cola unveils an AI-powered LTO | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in September
By Christopher Lombardo

Coca-Cola’s latest product innovation is AI-powered. The beverage maker’s new LTO flavour – Coca-Cola Y3000 Zero – is the latest from Coca-Cola Creations, a platform dedicated to the CPG’s limited edition products (and which are meant to appeal to a younger audience) that is also responsible for the brand’s League of Legends collab and its drink that tasted like space.

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