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Will Zellers’ store-within-a-store play work | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in March
By Mike Connell

Zellers is coming back to Canada. As of spring 2023, 25 store-within-a-store experiences will open in select Hudson’s Bay locations, along with the value-conscious brand’s first e-commerce platform.

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