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Hudson’s Bay makes rewards more colourful | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted 10 days ago
By Christopher Lombardo

Brands have been busy revamping their loyalty programs to stay relevant to changing consumer expectations. Not to be outdone, Hudson’s Bay is updating its Rewards Program to give it a more simplified experience and create an extension of its recently launched brand platform.

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