Filbitron is a leading developer of Software which is used by CPG companies for In-Store Retail Sales Force Automation. The application is called WriteTRAC and operates on Tablet computers. Tablets allow data to be collected and delivered right in the aisle of the store on a fully mobile environment. Major manufacturers and brokers across Canada rely on Filbitron's WriteTRAC on a daily basis to manage their In-store activities.
Over 2,000,000 In-store sales and merchandising calls are made each year in Canada using the Filbitron WriteTRAC software. Kraft Foods, ConAgra, Dare Foods and Ferrero are just some of the many organizations depending on this tool to attain their objectives.