Buchanan Group are the creators and global experts of a concept called
3rd Party Advertising. What does this mean? It means instead of
communications coming from the brand itself, they are delivered to
consumers via a 3rd Party branded platform. This allows for many
benefits and efficiencies - but most importantly strong sales for the
brand utilising the platform. Buchanan Group has 9 platforms in its
current repertoire and others in incubation. With nearly 2000 campaigns
under our belt we have become extremely proficient at delivering a
highly predictable and effective piece of copy.