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 Customer Insights Analyst
Job Posting Category: Experienced Professionals (1+ years)
Career Level: Experienced (Non-Manager)
Industry: Packaged Goods
Job Category: Market Research,Sales,Analyst,Category Management
Years Experience: 2-4 Years
Job Type: Full-time
Number of Positions: 1
Posting Date: November 14, 2017
Job Location:
100 Commerce Valley Dr West
Markham, ON

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Job Description

Position Summary:

Reporting to the Director, Customer Insights, the Customer Insights Analyst will provide category management expertise and analysis for the Retail Sales organization. They will be responsible to develop strategies to protect our existing business, improve current business, and deliver future opportunities through improved distribution, visibility, and increasing rate of sale.

Key Accountabilities:

  • Lead the development of retailer specific category reviews, assortment analysis, new listing stories and promotional evaluations, under tight timelines;
  • Leverage Category Management Principles to create concise and easy to understand insights from multiple data sources;
  • Delivering commentaries and sales analysis for monthly business review reports, pro-actively identifying business opportunities and issues;
  • Development and manipulation of excel based templates and reports;
  • Training members of the sales and marketing teams on data systems (Retailer POS, Nielsen, Ad Dynamics).


  • University degree or College diploma in Business and/or Marketing Research, Economics or Statistics;
  • 3-5 years of progressive and related work experience, preferably within the CPG industry
  • Proficiency in MS Office applications and Advanced in Powerpoint and Excel including Pivot Tables, V-Look-ups, report automation;
  • Working knowledge of Nielsen MarketTrack, Answers Desktop, Strategic Planner, Homescan & Ad Dynamics;
  • Proficient in the use of Retailer POS (Aztec, Retail Link, Precima);
  • Experience with Food Protein/Grocery industry is considered an asset;
  • Excellent English written and oral communication skills.

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