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 Head of Marketing (Ganong Bros.)
Job Posting Category: Experienced Professionals (1+ years)
Career Level: Executive (SVP, VP)
Industry: Packaged Goods
Job Category: Marketing
Years Experience: 10-15 Years
Job Type: Full-time
Number of Positions: 1
Posting Date: September 26, 2018
Job Location:
Saint John, NB
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Job Description

Head of Marketing (Ganong Bros.)

Our Client:

Ganong Bros. Limited is proudly family owned and located in St. Stephen, New Brunswick, Canada. Established in 1873, Ganong is one of Canada’s most iconic brands, and has the distinction of being Canada’s oldest independently family owned and operated chocolate company, manufacturing all its products in St. Stephen, New Brunswick.

Responsibilities:

Reporting to the CEO, the Head, Marketing will champion the development and delivery of an integrated marketing plan and budget including: brand development, social media, consumer communications, and trade presentations along with pricing and promotions for the Canadian market. As the Head, Marketing, this person will work closely with the sales team to achieve success and will provide overall direction and leadership to the marketing team. As part of the senior leadership team, this role leads brand development, consumer communications, consumer and market research, and portfolio innovation and helping to chart the future for a company with such a rich past.


Qualifications:

As the ideal candidate, you have a post-secondary education and are a seasoned professional brand ambassador with several years’ progressive leadership experience in brand development. Experience in a competitive, food marketing environment would be considered a strong asset. You are a natural collaborator, known for your ability to challenge ideas and push to do and think creatively and differently. You constantly look for ways to grow and evolve a brand to keep up with trends, stay competitive, lead the industry while attracting new consumers. You have excellent communication and interpersonal skills. You are disciplined with a highly collaborative and team-based approach and are able to energize others while bringing fun to work with an infectiously positive attitude.

Above all, you understand the importance of community and promoting a story of commitment and history that resonates with people. You have a passion for retail branding and you are excited by the opportunity to further your career while contributing to the future success of Ganong Bros. Limited.

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