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The New Establishment: Aidan Shankman brings Tim's to life in the grocery aisle | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted 11 days ago
By Catherine Phillips

You might not know Aidan Shankman, but if you’ve been to a grocery store, you’ve likely seen his work. Shankman is one of the marketers behind Tim Hortons’ entrance into the grocery channel in 2015, when the iconic restaurant chain set its sights beyond QSR, putting its coffee on Canadian store shelves and winning customers over in a new space.

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