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Molson Coors' CMO discusses growing the Canadian beer segment | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in September
By Justin Dallaire

Nearly one year ago to the day, Martin Coyle stepped into his role as chief marketing officer at Molson Coors, a position that initially meant overseeing the marketing of its more than 50 individual beer brands.

http://strategyonline.ca/2018/09/04/molson-coors-cmo-discusses-growing-the-canadian-beer-segment/
 

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