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Kraft Heinz CEO: We want to get behind brands that can get bigger than themselves | Food Dive

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted 12 days ago
Cathy Siegner Sept. 11, 2018

Kraft Heinz is looking to invest in brands with both geographic reach and the potential to cross into other food and beverage categories, according to CEO Bernardo Hees. He discussed the company's current reinvestment phase during a Sept. 5 presentation at Barclays 2018 Global Consumer Staples Conference, and Seeking Alpha posted the transcript.

http://www.fooddive.com/news/kraft-heinz-ceo-we-want-to-get-behind-brands-that-can-get-bigger-than-them/531893/
 

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