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How Retailers Can Streamline the Checkout Experience | Winsight Grocery Business

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in July
By Rebekah Marcarelli on Jul. 02, 2018

It is the age of experimentation at the front end, with technology galore entering the scene in a bid to streamline the shopper experience. But are these efforts falling on deaf ears? Perhaps, because there’s a fine line between helping and confusing a shopper, and innovations such as self-checkouts have notoriously frustrated both customers and associates alike with glitches, malfunctions and unclear directions.

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